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Modified soap chamber (mild to skin) |
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Flex wash procedures (mild to skin) |
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Exaggerated arm wash procedures (mild to skin) |
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Forearm submersion (mild to skin) |
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Elasticity and firmness (makes skin firmer
and more resilient) |
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Textural changes (improves skin texture; softens
and smoothes skin) |
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Skin lightening or skin tone improvements (improves
or evens skin tone) |
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Oil/sebum control (reduces the appearance of
shine, improves makeup wearability; controls oil breakthrough) |
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Stratum corneum replacement time (rapidly exfoliates
and reduces dead skin cells) |
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Wrinkles and fine lines (reduces the appearance
of fine lines and wrinkles) |
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Facial pores (reduces the appearance of facial
pores; will not clog pores) |
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Skin clarity assessments (skin appears clearer,
brighter, more translucent, and radiant) |
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Body contouring products (reduces the appearance
of stretch marks and cellulite) |
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Compatibility with topical prescription products (Retin
A®, Renova®, etc. compatibility) |
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Kinetic or timed moisturization (moisturizes up to x hours better than
a competitive brand) |
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Moisturization regression techniques (relieves the symptoms of dry skin) |
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Barrier enhancement/moisturization assessments (helps heal damaged skin) |
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Foundations (covers blemishes, fines lines, and pores; moisturizes; long-wearing formula) |
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Lipsticks and liners (moisturizes; covers; does not bleed or feather;
long wearing formula) |
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Foundations (non-comedogenic and non-acnegenic; will not clog pores) |
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Eye shadows, make-up removers, eye pencils, mascaras, eyeliners and other
eye area products (smudge proof, long wearing formula, ophthalmologist
tested; safe for sensitive eyes; safe for contact lens wearers) |
|
|
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Human eye instillation/eye
discomfort study (no tears; no stinging) |
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Controlled usage with special
populations (ophthalmologist tested; safe
for contact lens wearers; safe for sensitive
eyes) |
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Sub-acute
5 day exaggerated use study (safe for consumers) |
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Pruritic (itchy) skin assessment
(helps relieve the symptom of itchy skin) |
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Blood flow changes (helps
bring nutrients to tissue) |
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Increased oxygen uptake (brings
oxygen to tissue) |
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Facial sting test potential (non-sting
formula) |
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Phototoxicity |
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Photoallergy |
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SPF screening or pilot test
(5 person test) |
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SPF-FDA 1999 Monograph (USA
procedure) |
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SPF-COLIPA (European
procedure) |
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UVA protection using estimates
of PFA (protection factor from
UVA exposure) and PA (protection
grade) |
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Sunburn cell and inflammatory
cell test (to avoid warning/cautionary
labels on AHA products) |
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Tanning studies (tan
acceleration) |
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Sunless tanning studies (assessments
of color intensity, evenness of color, speed
in color development, and long-lasting coverage) |
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Skin lightening studies (improves
uneven skin tone and the appearance of sun spots) |
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